1 February, 2023

Build A Chat Platform From Scratch – A Full Guide

Here is a complete walkthrough of the steps to choose a Tech Stack to build a chat platform and the list of Chat Service Providers who are already ruling the market

Today Messaging applications have certainly changed the way we communicate. In recent years, the popularity of several messaging apps have grabbed the interest of so many entrepreneurs and enthusiastic developers to think over how to build chat apps of their own.

If you’re the one planning to create your own white label chat platform, then we have a plethora of relevant information for you that have been collected via our software developers experience from our global clients.

Not only that, this article also covers the features and monetization criteria alongside easy-to-understand technical instructions as to how to build a messaging app.

Table of Contents

Is Market Research Needed Before Planning To Build a Mobile Chat App Development?

active user insights of chat platform

Yes, If you ever want to develop a web chat application, it is integral to first understand the current market situation – As to how many people use these apps and why? How much time do people usually spend on these web chat platforms? And who are the competitors?

Well, all these seem to be simple questions but their answers can have a great impact. So, once you have gathered all this data, it becomes much easier for you to make an informed decision for the future to build a chat application.

According to Facebook ,globally there are 1.3 billion messenger users which is then forecasted to 2.4 billion users by 2021. This has led the messenger marketing to 70% when compared to email marketing. However, the usage of these chat app platforms generally differs as per the industry, as every other industry demands different features, which we can have a look at in our next section.

How Does Mobile Chat App Work In Multiple Industries?

Whenever you are planning to develop a chat app for websites or mobile, it would be a brilliant approach to go with industrial demands. Yes! If you are clear with what industry your app is targeting, then you can directly have the custom features as per that specific industrial needs. This can eventually save money at the same time give an appropriate success in your business’s growth ratio too

Let’s have a look at some of the industries

1. E-commerce & Marketing Industry

As the online shopping e-commerce and marketing industry has been revolutionized much quicker in the recent era with the usage of web chat app platforms. The integration of this real time messaging solution into your existing app, has played a major role in connecting the buyer and sellers at the same level with utmost clarity on their queries related to payment reminders, transaction, and onboarding to their customers, and much more.

web chat app for banking support

2. Finance and Banking

Offering proactive and quick interaction space with other bank employees in the banking sector via online chat platform without investing in back-office functions. These secure messaging apps make the communication more effective, productive, and smooth among colleagues, the same way when it comes to the financial service sector. All this is performed inclined with on-premises or on-cloud infrastructure installation collaborating high-end GDPR-compliant and leak-proof security to be fearless from hackers.

3. Digitized Healthcare

Digital healthcare app connects the doctor and patient with cost-effective, voice and video-calling real time chat platform, where the patient can set an appointment, consult the doctor, share medical documents – diagnostic reports, X-rays, etc. Moreover, the usage of this healthcare app has made a great impact on patient’s expenses by reducing their traveling.

white label messaging app for healthcare & education

4. E-learning Industry

Rising connectivity with video call API or online video calling app has changed the traditional routines and showed a new light for learning with online and internet. Today the education system is using the best team chat app to connect the teacher and student with a real time mode of communication via chat, voice, and video. This involves thousands of students and teachers under a single roof of a virtual classroom where they can coordinate and share the study materials ensuring high-end encryption.

 
We invite developers to try and test our SDK

Now, let’s have a look at some of the best chat platform API providers for mobile and web apps for further better clarity.

Comparison Of The 9 Best Chat Service Providers Of 2023

Since the market is filled with so many best picks to consider, sometimes finding a unique real-time chat solution can be a big deal. So, here we’ve broken down eight of the best online chat solutions  providers for you to have a better understanding of what they like, their offers, compatible platforms, and much more.

Platform #1. CONTUS MirrorFly

Fully Customizable Chat SDK & API Provider for Web and Mobile Apps

Chat Service Providers for mobile app

Founded in 2008, CONTUS MirrorFly has marked its all-time presence in all modes of communication – chat, voice, and video. It uses both SaaS and SaaP based models to connect people and businesses across the world in real time. Thus, its messaging APIs and SDKs complement all kinds of enterprise’s needs.

CONTUS MirrorFly mainly targets connecting people and businesses across the world in real time through multiple It is a developer-friendly platform that eradicates all the complexities by fixing its APIs into any third-party device easily. It has made its availability with a variety of pricing models – self-hosted (one-time license cost) and on-cloud (monthly subscription), to choose from as per your business needs. As a result, today it has reached the place where it has been recognized as the best chat API and SDK provider for iOS, Android and web apps.

MirrorFly’s In-App Communication Features

Supportive Platforms :
  • Android, iOS and Web Apps
Pros
  • Facilitated with On-cloud/on-premises hosting
  • Highly innovative UI/UX design for better user engagement
  • Highly-compatible and flexible APIs to enhance any chat app
  • Instant Support
  • Available as both monthly subscription and one-time license cost
Cons
  • No site analytics and email notifications

Why Choose CONTUS MirrorFly Chat API & SDK?

CONTUS MirrorFly is the most powerful and developer friendly API and SDK providers with chat, voice and video features that are mostly looked up for

  • Over 150 + chat features that can be integrated effortlessly into any existing or pre-built device
  • Support 1M+ concurrent users
  • White label chat solution facilitated with ready-made platform
  • Self hosted infrastructure with on-cloud/on-premises option
  • Pricing is available as both self-hosted (One-time-license cost) and On-cloud (monthly subscription)
  • Enables high-end security with HIPAA, GDPR, AES-256, and much more.

Platform #2- TroopMessanger 

Team Collaboration and Instant Messaging App

Troop Messanger for chat app

Troop Messenger is a stand-alone platform with instant messaging that provides its service for all kinds of businesses in the form of on-premise chat, SaaS or real-time messaging API and SDK.

It is a user-friendly official chat solution that contains contemporary features for any business needs and necessities. Moreover, it synchronizes the conversations and files across all the platforms parallelly where its array of commands allows you to have instant messages interaction with one-on-one or group conversation.

It provides super proven security protocols for secure data of messages, calls, video and files with the customization of your chat UI as per your business requirements.

Troop Messenger Chat Platform Features

  • One on one Messaging
  • Audio Messaging
  • Bulk Messaging option to communicate with multiple users at once
  • Secure & Reliable
  • Read Receipts
  • Recall, edit and delete
  • Live location tracking
Supportive Platforms :
  • iOS, Android and Web Apps

Platform #3-  Sendbird

A Complete Chat Platform for Android,iOS

best top chat sdk for mobile app

Sendbird is a leading chat platform for websites and mobile devices which was founded in 2012. It takes care of most of the operational complexities under the same roof, providing the rich chat service with voice and video calling experience.

Sendbird Chat Platform Features

  • Direct and group calling 
  • Image filtering for better clarity
  • Multi-device support 
  • Chat moderation 
  • Duto-reconnect across any device
  • Call recording and quality scoring to have a track of data
Supportive Platforms :

  • iOS, Android and Web Apps
  • Pros
    • Enables a variety of private group channels that can fit into any use case
    • Permits chat users to freeze a chat channel
    • Auto translation
    • Available on free trial on all Pro Features
    Cons
    • limited Customization
    • Beta version for video and voice calling
    • The start-up does not enable any access to essential chat features such as announcements and delivery receipts.

    Why Choose Sendbird Chat API?

    Sendbird is mostly liked by the developer mainly for its interesting features that can be shared with encrypted files and autotranslations within the chat. It could be the choice for enterprises to have user support but when it comes to pricing, it may be a challenging one for small start-ups to rely on.

    Platform #4 – Getstream

    Scalable Chat API provider for Any Apps

    Getstream chat for mobile and web

    GetStream.io is an enterprise-grade chat and activity feed provider that builds a scaled in-app chat app in days. It was established in 2014 and has served over billions of end-users. It is one of the popular ones among other activity feeds that has supported Twitter, instagrans, Scaleforce, etc.

    Getstream Chat Platform Features

    • Threaded conversations for emails, newsgroup and Internet forums
    • Spam and profanity protection for better chat experience
    • Edit and delete messages to avoid miscommunication
    • Direct and group chats to discuss about certain topic
    • E2E encryption via TLS for protective conversation
    • BGP + DNS routing to have a control on entire system
    Supportive Platforms :

  • iOS, Android and Web Apps
  • Pros
    • Activity, notifications & personalized feeds
    • Multi-region support
    • Can be integrated with easy-to-use REST API
    • Giphy, emoticons and file attachments
    • Can be set with ease allowing minimum coding
    Cons
    • High pricing (499 USD/month)

    Why Choose Getstream Messaging API?

    GetStream.io is with a beefy messaging SDK that is available with numeros custom features and vast UI options that can be utilized to modify the chats. However, besides the broad spectrum of features it’s the high price that can make someone closed off, mostly for the small and startup enterprises. Other than that it could be considered good.

    Platform #5 – Rocket.chat

    Best Open-source Chat Platform

    open source team chat platform

    Rocket.chat is an open source team chat platform for websites and mobile devices that was established in 2015 provides a robust communication platform bringing infinite tools and people together. It unites all forms of communication under a single roof regardless of the user’s device. It is an omnichannel platform that reduces the cost and increases the team performance by making use of several tools.

    Rocket Online Chat Platform Features

    • Audio and video
    • Screen sharing
    • File sharing
    • Emojis
    • Live chat
    • SMS and CRM Integration
    Supportive Platforms

  • Mobile and Web
  • Pros
    • Provides end-to-end encryption preventing eavesdropping
    • Enables multi-level authentication
    • Facilitates multi-tenant hosting
    • Controls the connections and MAU levels
    Cons
    • Does not provides any in-built VoIP feature or WebRTC.

    Why Choose Rocket.chat  API?

    Rocket.chat is considered by most of the developers as its an open source with self hosting option. In addition it is easy to integrate with any 3rd party device. It provides complete control over the data and privacy issues.

    Platform #6 –  Applozic

    A Complete In-App Chat Platform for Mobile Apps

    applozic online chat platform

    Applozic is a complete instant messaging SDK solution that empowers enterprise-grade in-app chat applications. It was established in 2019 as a real time messaging API and SDKs with chat, voice, and video to any web, mobile and conversational app.

    Applozic Chat Platform Features

    • one-to-one and multiparty chat
    • Delivery and read receipts
    • Timestamps
    • Typing Indicators
    • Media sharing
    • Protect and monitors users
    Supportive Platforms :
    • Android,iOS Applications
    Pros
    • Provides end-to-end encryption preventing eavesdropping
    • Enables multi-level authentication
    • Facilitates multi-tenant hosting
    • Controls the connections and MAU levels
    Cons
    • Does not provide any in-built VoIP feature or WebRTC.

    Why Choose Applozic Chat API & SDK?

    Mostly developers go for applozic when it comes to complete chat platforms for website and mobile devices, where it is easy to integrate with affordable cost to scale the user engagement. However, this is despite its lacking opportunity over voice and video features where it does not compliment most essential needs of VoIP, email and SMS messages notifications, voice transcriptions, reactions, moderation features, etc.

    Platform #7 – Apphitect

    Modern Day Messaging & Call SDK provider for Web and Mobile Apps

    chat api providers for web and mobile

    Apphitect is a leading instant messaging API provider with offline messaging facility that provides several features like personal-chats, social interaction type, etc. Apphitect is a UAE based real time communication API and SDK provider founded in 2008.

    It provides a custom built personal online chat app experience to their users with enriched UX, voice and video call integration with native messaging SDK support, multimedia sharing, etc.

    Apphitect Chat Platform Features

    • Geolocation tracking
    • Voice/video calling and recording
    • Voice/Video conferencing
    • VoIP/SIP calling
    • Screen Sharing
    • Presence indicator & social integrations
    Supportive Platforms :
    • Android,iOS & Web Applications
    Pros
    • Provides unlimited storage with on-cloud/on-premises infrastructure
    • Zero down time
    • Highly secure and scalable
    • Docs and Support
    Cons
    • No monthly subscription

    Why Choose Apphitect Instant Messaging API & SDK?

    Apphitect instant messaging APIs and SDKs are mostly preferred by developers for being fully customizable with over 150+ real time chat features with easy integration into any mobile and web app. Since it is a SaaP-based model it is made available at one-time license cost with a self hosting option of on-cloud/on-premises services enabling unlimited storage space. It provides a safe and secure end-to-end-encryption over conversation and data.

    Platform #8 – PubNub

    Real-time Communication Chat Platform

    best chat api for android

    PubNub is one of the most popular real-time communication platforms which was established in 2010 that provides service for sending data between devices in real-time. It builds real-time features into mobile, web, AI/ML, IoT and Edge computing applications. It has highly reliable and secure chat APIs when it comes to one-to-one, group, and live event messaging with in-app alerts and notifications.

    PubNub Chat Platform Features

    • Access controls/permissions
    • Device targeting
    • Proactive Chat
    • Reporting/Analytics
    • Canned Responses
    • Mobile alerts
    Supportive Platforms :
    • Mobile & Web Applications
    Pros
    • Provides a good storage and playback space for real time events with zero setup cost
    • Swift API works well with automatic retry for dropped connections
    • Highly reliable and customer friendly
    Cons
    • Standard Plans does not provides access to PubNub functions, HIPAA and GDPR compliance
    • does not provides good visibility into PubNub API calls as to get translated into any payloads
    • does not support WebSockets

    Why Choose PubNub Communication API & SDK?

    PubNub is mostly liked by developers since they provide a real-time messaging-as-a-service wherein you will never have to manage your own server. Here, the users can manage multi-tenant space quite easily but with coding PubNub still lacks supporting the binary encoded messages where it only guarantees full data replication for their Pro pricing plans.

    Platform #9 –  Smooch

    A Complete Messaging Platform for Business

    live chat service providers

    Smooch is the conversation SDK platform that allows you to build chat app features into applications and web pages. Smooch was founded in 2015 who’s flexible SDK and REST APIs provides you a customized messaging tool to build your chat app development. It empowers and transforms every customer’s interaction into a personalized conversational experience with their enriched APIs and SDKs no matter whether the interaction took place in real time or via a bot chat. To use Smooch’s plugins on a webpage you need to utilize a few of its options that includes the script tag method, npm and browserify, and bower methods.

    Smooch Chat Platform Features

    • Reporting/Analytics
    • Third Party Integration
    • Automated message formatting
    • Message translation override
    • Formatting support for complex use case
    • Canned messages
    Supportive Platforms :
    • Mobile & Web Applications
    Pros
    • Highly reliable and customer friendly
    • Smooch let your chat platform to communicate with anyone across multiple platform
    • It provides an easy-to-use UI/UX design
    • Strong solution with free plan
    Cons
    • Communication could be managed only through Smooch panel

    Why Choose Smooch Messaging Platform ?

    Smooch is mostly preferred by the developer as it is highly scalable and flexible enough to work with Objective C and swift on iOS. It can be easily alloted in AAR and JAR formats for developers by making use of Android Studio, Eclipse or Netbeans. Its REST API allows communication with backend tools.

    However, the above data is based on my reviews and research, which might differ from your perspective. But, I have tried my best to get you the most of the genuine details.

    Moving forward, let’s have a look at the concept as to why these chat platforms are that necessary for any business.

    Key Features That Make The Best Online  Chat Platform

    When it comes to functionalities, today’s modern chat platform for websites possesses noteworthy functionalities that can be implemented into any mobile or web chat app as per the need of a business. Some of the essential features that are a perfect fit and must be integrated in a chat messaging platform are

    1. Authorization

    Every chat application development begins with an interface that questions user’s authorization, forcing them to sign up with a phone number, email address or any other existing social media account. This allows the user to join this group chat platform and connect with a larger user engagement.

    The regular manner of joining the group is simple but when the user wants to join the group via social media account, email or phone number it slightly differs. This is so as with these the user allows the app to have track of all the contact details that can be automatically reterved to its platform with direct interaction with the client-server API.

    chat platform registration diagram

    2. Importing Phone Contacts

    Instead of updating the contacts manually, these developer-friendly chat platforms have been designed in such a way that can import all the details from your existing contact automatically. This feature will scan all the contacts of the contact book and send them across to the server, where the developers have already set an API comparing the user’s contacts with records in the app’s database. 

    Moreover, the app will only retain those contacts that match the existing one and only that will be marked on the client-side server. However, this scenario avoids the need of a contact book by storing the contact list in the white label chat software.

    custom mobile chat app

    3. Instant Messaging

    white label instant messenger
    mobile chat application development

    One among the core features that any messaging platform can have when planning on how to build a chat app for a website is instant messaging. This can be applied in many ways as the main difference lies between those ways in the data transmission. The process follows in the first case as the messages will be passed through the server and in the second one from user-to-user. 

    Generally, the messages will be stored on a server and all the interaction among the server and user will happen via the HTTPS protocol with SSL cryptography. But, when it is about user-to-user, the data will not be stored on the server, and the authentical will be performed by the central server. This is further followed by each message encryption and later delivered to the recipient via wireless mesh network.

    4. File Sharing

    file sharing for android chat app

    Whenever the developer thinks of building a chat app with video, file-sharing capability is one the main features to be considered. For this the developers mostly make use of specific supporting APIs along with passing the data to servers with the help of SOAP and RESTful APIs. This feature allows users to share their already existing document, videos, photos, etc. and also allows them to take photos and videos directly from the white label messaging app to let users capture the moment and share it immediately

    5. Location Tracking

    how to build your own real time chat app

    To create a white label chat software with geolocation tracking requires CLLocationManager Class for iOS and android.location package for android classes. It enables the users to share their location with other users to identify each other or just to show where they are or their store, office or parking is located. This online chat platform’s location tracking also enables the route from the current location to the final destination point.

    However, apart from these basic features there are some additional features too whose integration can enhance them to be the best chat platforms.

    What Else Do You Need To Develop A Custom Web Chat App?

    When there comes a need to build a chat platform, additional features are the unique ones that have the potential to make your messaging platform stand out from the crowd, certainly leaving a positive impact with high retention and user engagement rate.

    1. In-App Voice Calling

    create an android voice chat app

    No doubt, the dramatic surge of voice calling apps has gained a lot of popularity where it enables the users to record voice messages or call other users in real-time at no cost i.e., this instant messaging platform supports the voice calling feature to experience the best fine tuned voice interaction.

    2. In-App Video Calling

    white label video chat app

    Rise in the demand for video calling is found to continue, which has enabled the user to perform video calling or record a video call in real-time enhancing the user engagement with high defined video quality. However, this feature is useful as it supports during the terrific period of distant socializing.

    3. Channels

    The purpose of this feature is to allow their users to create and join several communities inside a chat messaging platform. This is to build and engage like-minded people to discuss a variety of topics i.e., done via transmitting messages between the sender and the receiver.

    4. VoIP and SIP Calling

    how to build android chat application

    In digital communication, both SIP and VoIP move hand on hand enabling the agents, clients, and field workers to interact with one another by making or receiving calls from their web chat platform using broadband internet connection instead of regular phone line.

    5. App to App Calling

    Further rise in the technology has enabled this feature where the user can interact with other users by connecting two smartphones over real time VoIP calling. Here, the VoIP API permits to make unlimited number of high-defined voice calls globally with the support of internet connection.

    6. App to Phone Calling

    Leaving behind the traditional strategy in communication, app to phone call enables the user to make a call to any mobile GSM network and landline phone network from their voice calling application. Embedding the SIP trunk allows the users to get connected directly from app to phone.

    7. Phone to App Calling

    The SIP protocol never allows the drawbacks caused by power outages, thus, connecting the phone system to mobile applications with SIP network which is already connected with the data centers is safe. This feature allows conference calling from devices to applications connecting thousands of users from any platform like iOS, Android, and web app.

    8. Live Broadcasting

    how to build your own broadcasting app

    Live broadcasting feature allows the user to engage with an unlimited number of users within the instant messaging software where the users get connected via frequencies. It ensures the connectivity via video, voice, chat with high quality and low latency rate.

    9. Video Conferencing

    This feature enables the user to create a video conferencing call and have face-to-face interaction at a time with any number of participants ensuring crystal clear quality. Alongside, it also allows transmission of full-motion video images with high-quality audio that can add an addition to any session.

    The above are some majorly considered additional features that can enhance your creative mind to build a real time chat application in android, ios and web. Now, let’s see what else might be needed to give a complete finish to your chat platform.

    Key Points To Build a Chat Platform

    Ofcourse, Your best web chat platform deserves the best. So, when it comes to more than additional features, it particularizes the strong core features that are mainly considered by those who create android apps to build the most perfect chat application platform.

    Let’s have a look at these core features

    i) End-to-end Customization

    Full-fledged customization and upgradable features & functionalities option is one of the best features a web chat platform can ever experience.

    ii) On Premises / On-Cloud Hosting

    Full-fledged customization and upgradable features & functionalities option is one of the best features a web chat platform can ever experience.

    iii) Whitelabel Solution

    This feature allows you to create your own chat app with your brand color, logo, and custom chat app features. Even it allows the hosting services to be on their cloud or on your premises as per your business needs.

    iv) Full-fledged Ownership

    Enables you to purchase the real time messaging solution at one time license cost with your desired features. And also provides the option of custom chat features with which can add desired features in the future whenever needed as per your business’s demand.

    v) 3rd Party Integration

    Instead of creating a new chat interface, you can make use of third party’s available APIs. Here, you can simply integrate your desired APIs into your existing application like iOS, Android, and web app and enhance your chat app platform.

    Now, where we have covered everything about core features and functionalities, let’s move on to the security system, as it serves the key purpose.

    Security Speaks Your Success To Create a Messaging Platform

    how to build own chat messaging platform

    Whether you are planning to make an iOS chat app or a web chat platform, security is a major key element in both cases, or can say it is the most important element that qualifies any application to be a secure messaging platform. End-to-end encryption, multi-mode messaging and synchronization between different platforms are the main keys to have a check on while planning on how to build a chat app for Android or website.

    Build Custom Mobile Chat App : Know About Multiple Technology Stacks

    A tech stack plays a very important role when you are planning to build a whitelabel video chat app. These tech stacks are also known as solutions stack or a technology infrastructure. Each of the tools in a stack creates, analyzes, or ingests data, so that the video chat application can run efficiently when linked to one another.

    custom mobile chat app

    There are several tech stacks available in the market, but there are certain ones that suit all the devices such as iOS, Android, Web app and desktops. Even most of the top in-app chat providers make use of these

    1. XMPP

    It is an open XML technology meant for real-time communication that empowers a vast range of applications that includes instant messaging, presence and collaboration.

    2. eJabberd

    It is an XMPP server or a Jabber server and MQTT broker that is supported by the Erlang programming language. It acts as a SIP gateway to create real time services like massive chat, instant interaction, etc.

    3. Apache Cassandra

    It is an open source NoSQL distributed database that is mainly known for its scalability and availability with no single point of failure. It has been designed to handle large amounts of data across many commodity servers.

    4. AWS

    It notifies Amazon Web Services which has been broadly adopted for providing on-demand cloud platforms to many businesses, governments, individuals, etc.

    5. Global DNS

    It is a name resolver and a Domain Name System service that is offered to Internet users globally.

    6. VPC Security

    It is a security feature that allows you to perform inbound and outbound filtering at the instance and subnet level.

    7. Access Control

    It is a fundamental data security component that tells who and all are allowed to access and use company’s information and resources.

    8. Amazon S3 Bucket

    is a public cloud storage resource that is available in Amazon Web Services(AWS), Simple Storage Service (S3).They are similar to file folders, that contain data and its descriptive metadata.

    Now, let’s see some more in depth information about these chat app technology stack.

    Uncovered Technology Stack of Chat Platform

    Well, when it comes to technology stacks, it may vary depending upon the project’s complexity and requirement in terms of functionality. Mostly, when it comes to the programming language,to build android chat app using kotlin is preferred the most instead of other languages. But, still we will have a fine tune view over the topic.

    mobile chat application development

    Let’s have a look at the technology stacks that are used to build a real time chat application.

    Android App

    1. Programming language — Kotlin
    2. Networking — Retrofit 2, OkHttp 3
    3. Database — Room, Anko SQLite
    4. JSON parsing — Gson, Jackson
    5. Image caching — Glide

    iOS App

    1. Programming language — Swift
    2. Networking — Alamofire
    how to build a chat app

    Back-end Web/ Mobile Chat App Development

    1. Programming language — Swift
    2. Networking — Alamofire

    Third-party services

    1. Storage — Amazon S3
    2. Real-time Engine —Socket.io
    3. Push Notifications for iOS — APNS
    4. Push Notifications for Android

    Once we are clear with the idea of what and all are the things needed to build a messaging app, now you might be thinking as to whether it’s possible to make money with a chat app? Let’s dive into that part too.

    Top Monetization Models in Chat App You Must Know!

    Absolutely, once you have created your online chat platform, the next thing is how to monetize it to keep your company on page forever and offer more features to users in the future.

    There are certain ways that can be utilized to monetize your own chat app

    1. Subscription Fees

    You can add a subscription fee to your chat platform with which the user who wants to access your application can just pay a monthly subscription and utilize the premium features like making in-app calls, turning off ads, calling to ordinary phone numbers, etc.

    2. In-app Purchases

    You can allow your users to buy extra content like sticker packs, games, chatbots, themes etc. to enhance their chat platform app usage.

    3. Sponsorship

    This talks about advertisements that are the main source of chat apps. However, it does not mean that you have to overload your chat app platform with ads i.e., your ads insertion must make the user feel comfortable when using the application. Even the Ads that are being played must be annoying instead should be relevant to the users search.

    Explore the Challenges While Building Chat Platforms

    Now, when you have made a note of all the required features to build a messaging app, it is very important to have a record of challenges too, that you might face. So, let’s have a look at some of them

    I. User engagement & Retention

    Well, they are the two major metrics that decide the success of a chat app platform. If you want your app to be on the top, then there must be enough users to appeal to the target audience. So, it is always better to develop a user-friendly and technically advanced app.

    II. Onboarding Experience

    This can be explained well as the user’s first impression could be the best impression. The more is the onboarding experience the less would be the abandonment rates.

    III. Personalization

    It is one of the best aspects of a compelling application as it provides a unique, relevant experience to users. This specifies that if the user is satisfied then will continue using the chat app platform.

    IV. Incentives

    It is one of the best aspects of a compelling application as it provides a unique, relevant experience to users. This specifies that if the user is satisfied then will continue using the chat app platform.

    V. Regular Updates

    Regularly updating the app with new features and personalized content helps to maintain user’s attention and engagement. Thus, it’s always better to have a track of analytics, user behavior, and considering feedback to establish the app.

    With all this let’s see whether CONTUS MirrorFly could be the best choice to move with?

    How Does CONTUS MirrorFly Make Difference?

    When it comes to building chat applications, the market is filled with many messaging app providers. But it is very important to check out for someone trueworthy and genuine in terms of their experience and uniqueness.

    CONTUS MirrorFly is one among the top rated real time chat platform providers who have always been the first-choice for developers, mostly for their very outstanding features that includes

    1. Dedicated hosting infrastructure
    2. On-cloud and On-premises
    3. Pricing – self-hosted (One time license cost) and On-cloud (pay-as-you-go)
    4. High scalability
    5. Voice/Video call Recording
    6. SIP/VoIP Calling
    7. Cross-platform Messaging
    8. High-end security,and much more

    The above are some, but there are more to be counted upon, this is so as CONTUS MirrorFly has targeted all modes of real time communication: voice, video, and messaging. Thus, it provides almost over 150+ features which are so flexible and reliable that can be easily integrated into any of your existing apps including mobile and web apps.

    Moreover, it also supports in providing custom features depending upon the business needs that are industry specific.

    Conclusion

    However, the journey to build the best chat platform is not that easy as it seems to be, but at the same time this article has also shown you how it has been represented as the most wanted one as a future of communication with monetization.

    Thus, if this article drives you to think,

    “Do you need a chat platform with all these ever best features?

    And you respond with a YES!

    Then we are really glad to know about your decision to build a chat app by yourself. And we’re pleased to guide you for more clarity with guidance.

    MirrorFly Chat is an easy-to-integrate solution that enables high-performing in-app chat services in your pre-built or existing apps.